1 thought on “The development status and countermeasures of the social e -commerce operation industry”
Rosemary
The main listed companies in the social e -commerce industry: PDD.O, JD.com (09618.HK), YJ.NASDAQ, Meituan (03690.HK), Mogu.nyse, Kuaishou (01024. HK), China Youzan (08083.HK), Weimeng Group (02013.HK) and so on. Is core data of this article: mobile netizens scale, mobile e -commerce transaction scale, mobile social users The scale: mobile Internet users have grown rapidly, paving roads for social e -commerce penetration -Mobile Mobile The rapid growth of netizens In recent years, the popularization of mobile Internet and smartphones has paved the way for further penetration and development of social e -commerce. According to CNNIC statistics, from 2014 to 2020, the scale of mobile phone netizens in my country and the proportion of the entire Internet users showed a trend. As of December 31, 2020, there were 986 million mobile phone netizens in my country, an increase of 89 million people from March 2020 in March 2020. ; At the end of 2020, mobile phone netizens in my country increased to 99.70%, which has greatly improved compared to 85.82%in 2014, indicating that mobile devices such as mobile phones have become one of the essential devices for Internet access. -Internet penetration rate increases year by year As of December 2020, the Internet penetration rate of the Internet in urban areas in my country was 79.8%, an increase of 3.3 percentage points from March 2020; 9.7 percentage points increased from March 2020. The difference in Internet penetration rates in urban and rural areas was reduced by 6.4 percentage points from March 2020. On the whole, the popularity rate of the Internet in rural areas in my country is still low. In the future, social e -commerce channels sink to the countryside may become the main trend of the industry. E -commerce: The rapid development of mobile e -commerce is conducive to the rapid expansion of social e -commerce -rapid growth of mobile online shopping users As of the end of 2020, the number of mobile online shopping users in my country reached 78.058 million , An increase of 7.3.09 million compared with March 2020, accounting for 79.2%of mobile phone netizens. -The scale of mobile e -commerce transactions has continued to upgrade The mobile terminal has been an important channel for the development of the e -commerce platform. With the outbreak of the live broadcast e -commerce market in recent years, the scale of mobile e -commerce transactions has continued to upgrade. Data show that from 267.9 billion yuan in 2013 to 6758 billion yuan in 2019, China's mobile e -commerce market transaction volume continued to grow. China's mobile e -commerce market in 2020 is expected to exceed 8 trillion yuan. With the popularity of mobile smart terminals, the consumption habits of China Mobile e -commerce users have gradually formed, and traditional e -commerce giants have deployed mobile e -commerce. Many new mobile e -commerce shopping platforms have continued to emerge market. Social user scale: The scale of mobile social users has increased year by year, and the large base of social e -commerce users According to the data of iResearch, in 2020, the number of users in my country ’s mobile social platforms reached 890 million, an increase of 8.0 from 2019, an increase of 8.0 in 2019 %. With the innovation and innovation of product forms such as social networking, sound social, video social, and other products, the mobile social market will maintain a steady development trend, the user penetration rate has increased steadily, and social e -commerce users have a huge basis. In addition, people's understanding of social e -commerce in the past stayed more at the level of micro -business. With more people with fans nodes or self -media, more and more people participated in social electricity In business transactions, people's recognition and acceptance have continued to increase, and the market has gradually matured. It data refer to the "Analysis Report on the Market Prospects and Investment Strategic Planning of China Social E -commerce Industry Industry in China Social E -commerce Industry".
The main listed companies in the social e -commerce industry: PDD.O, JD.com (09618.HK), YJ.NASDAQ, Meituan (03690.HK), Mogu.nyse, Kuaishou (01024. HK), China Youzan (08083.HK), Weimeng Group (02013.HK) and so on.
Is core data of this article: mobile netizens scale, mobile e -commerce transaction scale, mobile social users
The scale: mobile Internet users have grown rapidly, paving roads for social e -commerce penetration
-Mobile Mobile The rapid growth of netizens
In recent years, the popularization of mobile Internet and smartphones has paved the way for further penetration and development of social e -commerce. According to CNNIC statistics, from 2014 to 2020, the scale of mobile phone netizens in my country and the proportion of the entire Internet users showed a trend. As of December 31, 2020, there were 986 million mobile phone netizens in my country, an increase of 89 million people from March 2020 in March 2020. ; At the end of 2020, mobile phone netizens in my country increased to 99.70%, which has greatly improved compared to 85.82%in 2014, indicating that mobile devices such as mobile phones have become one of the essential devices for Internet access.
-Internet penetration rate increases year by year
As of December 2020, the Internet penetration rate of the Internet in urban areas in my country was 79.8%, an increase of 3.3 percentage points from March 2020; 9.7 percentage points increased from March 2020. The difference in Internet penetration rates in urban and rural areas was reduced by 6.4 percentage points from March 2020. On the whole, the popularity rate of the Internet in rural areas in my country is still low. In the future, social e -commerce channels sink to the countryside may become the main trend of the industry.
E -commerce: The rapid development of mobile e -commerce is conducive to the rapid expansion of social e -commerce
-rapid growth of mobile online shopping users
As of the end of 2020, the number of mobile online shopping users in my country reached 78.058 million , An increase of 7.3.09 million compared with March 2020, accounting for 79.2%of mobile phone netizens.
-The scale of mobile e -commerce transactions has continued to upgrade
The mobile terminal has been an important channel for the development of the e -commerce platform. With the outbreak of the live broadcast e -commerce market in recent years, the scale of mobile e -commerce transactions has continued to upgrade. Data show that from 267.9 billion yuan in 2013 to 6758 billion yuan in 2019, China's mobile e -commerce market transaction volume continued to grow. China's mobile e -commerce market in 2020 is expected to exceed 8 trillion yuan.
With the popularity of mobile smart terminals, the consumption habits of China Mobile e -commerce users have gradually formed, and traditional e -commerce giants have deployed mobile e -commerce. Many new mobile e -commerce shopping platforms have continued to emerge market.
Social user scale: The scale of mobile social users has increased year by year, and the large base of social e -commerce users
According to the data of iResearch, in 2020, the number of users in my country ’s mobile social platforms reached 890 million, an increase of 8.0 from 2019, an increase of 8.0 in 2019 %. With the innovation and innovation of product forms such as social networking, sound social, video social, and other products, the mobile social market will maintain a steady development trend, the user penetration rate has increased steadily, and social e -commerce users have a huge basis.
In addition, people's understanding of social e -commerce in the past stayed more at the level of micro -business. With more people with fans nodes or self -media, more and more people participated in social electricity In business transactions, people's recognition and acceptance have continued to increase, and the market has gradually matured.
It data refer to the "Analysis Report on the Market Prospects and Investment Strategic Planning of China Social E -commerce Industry Industry in China Social E -commerce Industry".